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WI4C2TES
Win-Win: or no deal
Integrity: do the right thing
Customers: Always come first
Commitment: in all things
Communication: seek first to understand
Creativity: ideas before results
Teamwork: together everyone achieves more
Trust: starts with honesty
Equity: opportunities for all
Success: results through people
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OUR MISSION
To build careers worth having, businesses worth owning, lives worth living, experiences worth giving, and legacies worth leaving
OUR VISION
To be the real estate company of choice for agents and their customers
OUR VALUES
God, family, then business
OUR PERSPECTIVE
A technology company that provides the real estate platform that our agents’ buyers and sellers prefer. Keller Williams thinks like a top producer, acts like a trainer-consultant, and focuses all its activities on service, productivity, and profitability |
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KELLER WILLIAMS is more than just a real estate company.
We’re a powerful platform on which agents can build THEIR brand, grow THEIR business and fund big lives for THEMSELVES and THEIR families.
We will forever remain committed to thinking like a top producer, acting like a
trainer-consultant, and focusing all activities on the service, productivity, and profitability of our people.
That’s because YOU are the key to our company’s success, not the other way around.
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1. PUTTING YOUR
SUCCESS FIRST
Co-founded in 1983 by Gary Keller and Joe Williams, Keller Williams was built on a simple
yet revolutionary principle: the success of our company is determined entirely by the success
of our people. And for over 30 years, we’ve been
a relentless disruptor to ensure that our people
are well-equipped to succeed in a rapidly
changing market and world.
We stand beside our people in all that we do – most importantly by advancing the world-class technology that elevates both the agent and consumer experience and promotes more opportunity and prosperity for all.
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2. MAKING YOU OUR
PARTNER IN GROWTH
Through the Associate Leadership Council (ALC) and the InternationalAssociate Leadership Council (IALC), our agents have a VOICE in the direction, growth and profitability of our company.
This includes making sure that our company is ALWAYS at the forefront of the ever-changing business world.
We promise to provide UNLIMITED opportunity to our agents and their people. And for over 30 years, we’ve been a relentless disruptor to families, which remains the driving force behind our success – and yours.
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3. CREATING AND SUPPORTING WINNING TEAMS
Keller Williams is the home for teams. That’s
because one of our core tenets is leverage –
helping you find the right talent to build your
business as big as you want it. And, once you
have maximized your potential in one market,
we give you the tools you need to expand into
others – helping you create a business without
borders.
Teamwork is a cornerstone of our culture and
of our win-win philosophy. This is what supports
fair policies, innovative best practices and
creative ideas for growth. Blending individual
strengths into powerful teams lets each person
achieve much more than could ever be
accomplished alone.
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4. LEARNING FOR EARNING’S SAKE
Continuous education and training lie at the heart
of our company and are what drive our culture of abundance. That’s why in 2017 we were once
again named the No. 1 training organization in the
world across all industries by Training magazine.
From KW Connect and myEdge, our revolutionary online platforms, to our “larger than life” live training events, we are committed to delivering the education, models, systems and resources you need to
succeed at the highest level.
And, through the Career Growth Initiative – a fully aligned suite of technology tools, resources and conversations that work together, forming a
production system for every agent at any stage in
their career – you can be on the path to the big life you’ve always imagined.
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5. CHANGING THE GAME THROUGH GROWTH
Through a focus on growth and production, we are committed to helping all of our people grow their
bottom lines and fund the lives they’ve always
envisioned. That focus is showing up in their numbers and pocketbooks. In fact, from 2017 to 2021, our
number of associates grew by almost 100 percent to 1,400+ across South Africa.
And, with our growth share program, KW associates have a unique opportunity to build passive revenue streams. Since 2016, KWSA has distributed more than R11 722 023 to those who have helped the company grow. |
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6. SERVING THE HIGHER
PURPOSE OF BUSINESS
When the business you create begins to overflow,
it becomes your responsibility to find and serve
the higher purpose of business. This culture of abundance applies to our organization as a
whole and to all of our individual agents.
Providing opportunity, making a difference in the
lives of others and bettering the communities that
we serve lie at the heart of the Keller Williams culture.
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7. CHAMPIONING YOUR VALUE ABOVE ALL ELSE
When you join Keller Williams, you join the most dynamic real estate company in the industry. We have ONE focus: serving our agents at the highest level possible through our technology, training, culture, models and systems.
These values will never change, yet our vision has – and with change comes opportunity. We are on a journey to remain the real estate company of choice for the next generation and those to come. And, we strive to provide endless opportunity to those who join us.
We hope you will join us on this journey.
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